Illustrator Final Project: Designing a Beverage Label

Click to view a larger version

Click to view a larger version

My Illustrator class ended a couple of weeks ago, but I realized I forgot to post my final project — a beverage label designed by incorporating the things we’d learned in class.

I decided to design a label for sparkling water as Evan and I drink it all the time and we’ve even purchased a Soda-Club Stream machine to make our own sparkling water at home. So I took the shape of the Soda-Club bottle and decided to put a label on it.

Click to see a larger view

Click to see a larger view

Taking a closer look, you can see the detailed background I created with star shapes, bubble patterns and a gradient mesh to give it some brightness. I liked the idea of knock-out letters on black that would show a window to the background. I also wrote some rather silly rambling copy, found some neat drink recipes, and created the martini graphic

Click to see a larger view

Click to see a larger view

Though I feel it looks rather simple in the end, getting the layers of depth and texture took a long time, as did figuring out exactly how to place all the information I wanted on the bottle. I did keep in mind things like a UPC code and the recycling copy, but I have seen that printed directly on bottles before, so I thought that would be a good place to put those items to keep the actual labels less cluttered.

To get the label on the bottle, I used a 3-D mapping process in Illustrator. It has a lot of glitches and made Illustrator crash multiple times, so I gave up on doing the back label. It also weirdly distorts the label. Still, it’s neat to at least sort of get a visual of what the label would look like on an actual Soda-Club bottle.

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